Marketing Science Planner

Company Overview

We’re an independent marketing technology agency based in London and New York, on a mission to combine technology and creativity to solve brands’ problems. We are one of the UK’s top 25 fastest growing start-ups, and we were the 33rd fastest growing company on the Financial Time’s 2019 top 1000 list. We bring together data, technology, content, and paid-media to drive revenue for brands. Our clients include Spotify, Nike, Waze, Just Eat, ASOS, Pret A Manger and adidas. Since being founded in 2014, Byte has grown to more than 140 brilliant people.

 

Our core services are:

  • Creative ideas development
  • Digital content production
  • Design and build chatbots
  • Voice bots 
  • Messaging experiences 
  • AR effects / lenses
  • Biddable digital media planning and buying
  • Data analytics and insight
  • Digital strategy
  • Marketing technology consultancy
  • Digital channel optimisation
  • Automation of internal and paid-media processes 
  • Dynamic creative

 

For more information, chat to our chatbot at www.bytelondon.com. 

Job Purpose

The Marketing Science discipline at Byte is focused in four areas:

  • Analytics, measurement and reporting
  • Data science, testing and optimisation
  • Evidence-based planning and strategy
  • AI and automation

Marketing Science Planners are responsible for supporting innovation in these areas, contributing to the development of our methodology and setting the standard for how we deliver our offering in these areas, through strategic research and analysis. This role is responsible for contributing to the delivery of key marketing science and strategy projects, ensuring best practice is adhered to and our offering is always advancing. This person will ensure they remain collaborative and all paid media, technology, data and creative aspects are closely integrated by working closely with leaders across the business.

Key Responsibilities

The role of Marketing Science Planner is exciting, varied and constantly evolving. In this role, you will:

  • Contribute to delivery of key strategy and marketing science projects, with research, analysis and strategic recommendations
  • Identify and research opportunities for advancement and automation across all 4 areas of the business
  • Work with planners to develop and test new strategies and new technologies
  • Train team members and clients on how to utilise new methods and tools day-to-day
  • Analyse client, Byte, competitor and industry data to understand trends and performance
  • Establish new relationships with third parties and suppliers, passing on the day-to-day management of these relationships to relevant team members
  • Support planners across the business with scaling new innovations while ensuring they are still strongly integrated

Previous Experience

Our offering is advanced for the industry, and we rely on great people. To be considered for this role, you will need the skills or experience outlined below.

Essential:

  • 2+ years relevant experience within a paid media, data or tech focused role
  • 1+ years relevant experience within digital media marketing
  • Good understanding of cross-channel digital paid media
  • Strong understanding of Facebook/Instagram Ads, Snapchat Ads, Google Ads, Twitter Ads and Pinterest Ads
  • Familiarity with media planning and buying
  • Understanding of social media data sources, including organic data
  • Excellent communication and presentation skills, including the ability to communicate complex subjects simply
  • Intermediate Excel user and great with Word and PowerPoint
  • Focused under pressure and can get stuff done on a tight deadline
  • Loves learning and teaching new things
  • Great interpersonal and listening skills
  • Very organised, with a high attention to detail
  • Ability to work autonomously and find solutions without help

Nice to have:

  • Experience with project management
  • Experience working in and loving a start-up environment
  • Experience using data visualisation tools
  • Experience working with developers
  • Understanding of digital advertising data sources

Company Overview

To complement the team dynamic:

 

  • Sense of humour
  • Self-starting
  • Easily bored
  • No ego
  • Extremely motivated
  • Adaptable and thrives with variety and change
  • Reliable and dependable
  • Inquisitive mindset
  • Honest and trustworthy
  • Learns quickly
  • Persistent and hard-working
  • Open to criticism and ideas
  • Clear communicator

 

Apply