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'Digital challenger' Dept buys UK martech outfit Byte to fuel expansion

Dept, the private equity-backed Dutch agency group, has bought Byte, a UK marketing technology shop that specialises in digital creative work on platforms such as Facebook and TikTok.

Byte joins Dept to expand globally

Today marks an important milestone in our 7 year journey as we merge with Dept, the leading digital agency in Europe. We join a team of 1,750 people spanning 13 countries with a laser focus on accelerating our clients digital business.

We have joined Dept because we believe our clients want the best of both worlds; to work with an innovative, entrepreneurial and fast team that keeps them at the cutting edge, whilst having access to global reach and resources that can help them scale.

ASOS launches branded hashtag challenge campaign on TikTok

Byte helps take its first giant TikTok step with 3-week global #AySauce takeover featuring rising stars, interactive AR and a brand new music track.

How can small businesses use AI?

Our Co-Founder Jamie Kenny talks to The Telegraph about how we have adopted Robotic Process Automation to remove boring and monotonous tasks for people.

Chatbots: becoming nicer or becoming Meena?

We’ve taken a close look at Google’s new pioneering chatbot Meena…

Just Eat unveils Love Island-themed AR Snapchat lens

Which Love Islander are you? Our latest AR lens for Just Eat launched on Snap yesterday…

Trainline’s outdoor ads ‘transform’ into departure boards

We’re very excited to start working with Trainline.

trainline, iPhone, app, AI, byte, outdoor, ads, transform, departure, boards, AR

Byte is featured in The Sunday Times Tech Track 100

We are thrilled to be recognised on The Sunday Times Fast Track, Tech Track 100 as the 35th fastest growing private tech company in Britain. We feel honoured to be named amongst some seriously impressive businesses.

sunday, times, fast, growing, track, tech, 100, private, company, business, 2019, hiscox, Byte, London

League table

Spotify launches first branded Instagram AR effect to promote rap album

Our first ever Instagram AR effect…

Instagram, AR, spotify, filter, UK

The demystifying guide to social AR

Our Director of Technology demystifies social AR

director, technology, demystify, social, AR, guide, byte, London

Barbican launches chatbot as part of new AI: More Than Human exhibition

Why are you afraid of AI? What makes us human? And who’s driving the car? Discuss these questions with the Barbican’s chatbot that we developed to support their summer exhibition ‘AI: More than Human’. Exhibitors include Google Arts & Culture, IBM Watson and MIT.

AI, human, barbican, chatbot, summer, exhibition, google, arts, culture, IBM Watson, MIT, AI, AR

The FT 1000: third annual list of Europe’s fastest-growing companies

We are very excited to see Byte ranked 33rd in the Financial Times 1000 – Europe’s Fastest Growing Companies. And named as the fastest-growing advertising company in the UK.

byte, financial, times, Europe, fastest, growing, company, advertising, UK

A Week in My Life: Michelle Yeadon, Chief Strategy Officer, Byte

Our amazing Chief Strategy Officer, Michelle, came back from maternity leave at the end of last year, and here is an article about how she found her first week back…

chief, strategy, officer, Michelle, yeadon, maternity, leave, Byte, London

A day in the life of… Tech Director at Byte

Isabel Perry, Director of Technology, spoke to Econsultancy about a day in her life at Byte.

Isabel, Perry, Director, Technology, Econsultancy, day, life, Byte, London

The next chatbot you speak to could be hiring

Nice article about how we have created a chatbot to help us hire 70 people. Interview by Orlando Crowcroft with our Head of Technology Isabel Perry and co-founder Alex Miller.

chatbot, hiring, people, interview, Orlando, crowcroft, head, technology, Isabel, Perry, Alex, miller, AI, AR, byte, London

LinkedIn Top Startups 2018: The 25 most sought-after startups in the UK

We’re very proud to be included on Linkedin’s list of fastest growing startups in the UK in 2018.

linkedin, fastest, growing, startup, UK, 2008

Just Eat, Ocado and BrewDog join the club as the UK's 75 most valuable brands are revealed

Congratulations to our clients and JUST EAT for flying up this year’s list of 75 most valuable brands in the UK.

ASOS, JUST EAT, valuable, brands, UK, 2019, August,

Three, Google, Converse: The top 10 YouTube ads in August

Nice to see Marketing Week feature some of our work for ASOS in their “Top 10 YouTube ads in August” list.

Marketing, week, ASOS, top 10, youtube, advertising, august, 2019,

Snap onboards Byte as one of their global agency partners for AR Lenses

Snap has chosen Byte in both London and New York to be part of its AR lens creator programme on Snapchat.

snap, snapchat, byte, London, New York, AR, lens, creator, AI

The Drum

A great way to distribute content

An article showcasing the Outnet chatbot, built by Byte London.  The bot begins with style advice but once users subscribe to regular broadcasts, it becomes a tool for influencer content distribution to a highly engaged channel.

outnet, chatbot, byte, London, style, advice, users, tool, influencer, content, distribution, AI

The new hiring process

Byte is mentioned as one of the companies using innovative hiring methods.

byte, companies, innovative, hiring, chatbot, AI, AR, facebook messenger

The Guardian